Petroleum Industry

Serving coast to coast, WEnd is bringing years of consulting experience to petroleum marketers around the country who are looking to improve process, implement software, and update their technology in the fast-paced petroleum environment.

Whether you are new to the industry, multi-generational, or a mature marketer, WEnd can help evaluate your business needs and provide road maps to the future. We focus on targeting your current software needs and how to leverage your technology to its best capabilities.

“WEnd delivers on point consulting to drive solid ROI for companies of all size and business verticals”

Supporting petroleum marketers who are looking to change or innovate their technology and software portfolio.

The team contains expert knowledge in Retail, Logistics, Lubes, Wholesale, Cardlock, and Home Heat. Each vertical is backed by understanding the best practices that have made companies successful and finding innovative solutions to the industry’s most complex problems.

We understand that every day the software and technology is growing in the industry. More hardware options are becoming available, but software is starting to consolidate. Many marketers are struggling to get support or are being forced to only limited choices. WEnd will bring support, hold vendors accountable, and ensure marketers are able to meet their goals.

Software Implementation Project Management

We have expertise in implementing many of the industry-standard solutions to include PDI Enterprise, PDI Ascend, iRely, ADDS, CMI, Aims, and others. We can also implement other non-industry specific software like iRely, Oracle HCM, JD Edwards, ADP, Salesforce, DOMO, and Power BI.

Our approach to Project Management is to understand the end goal of the project and work backward to define the key deliverables and the appropriate timelines to complete the tasks. We hold your vendors accountable for the solutions they have sold. We hold accountable your staff to complete tasks and we hold our consultants to delivering an on-time and on-budget solution.

We understand that time is money and we work through each of the projects to project accurate budgets to complete projects within the projected ROI.

Software Support

The software industry has gone through many changes in the last couple of years. Major consolidation has led to customers feeling disenfranchised with their solution and concerned about the direction and support of the solution. We have heard the stories of delayed support and outstanding items that go days, if not weeks, unaddressed.

WEnd helps with many day to day issues that go days to resolution from major software vendors. Our consultants are available and can provide support to solve major and minor issues. No monthly contracts are necessary, as our support consultants are available 7 am to 5 pm CST.

We look to identify the problem and provide a final solution that can help get the result desired. Many times, we can provide the right guidance on what to say to a vendor to get the issue resolved quickly. We speak the language that makes these software companies tick. Try it out by clicking the button below or by calling 812-909-6010 ext 2!

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Technology Selection Process

Businesses have goals they have to meet. Businesses also have a tendency to go stale and fall into the “This is how we have always do it” rut. This is common in business and stems a lot from the technology that has underperformed for years.

We are experts in bringing years of experience working with clients from coast to coast to evaluate every aspect of your business. We run through a top-down approach focusing on the People + Process + Technology to deliver a road map on the moving to software that will meet the needs of the business and complete daily/weekly/monthly goals.

Learn More About Our Process

Mergers & Acquistions

Maybe it is time to grow. Maybe it is time to sell. Maybe it is time to establish a new vertical yourself or through a joint venture. The thought can be emotional and daunting.

WEnd brings 7 industry experts to your business to establish your goal and deliver on your growth or exit inside of the industry. Our experts have delivered seamless transitions, business models, and industry-leading returns on your business decisions.

Minimize Liability & Risk

All businesses need to minimize their legal liability and risk. Our business consultants will assess the structure of your operation, such as its physical or digital space, the types of products and services you sell, who your consumers are, and so on. From there, we will tailor the right risk plan, complete recommendations, negotiate insurance policies, and more, so you can worry less about liabilities and concentrate on growing your business.

Tax Auditing & Outsourcing

Tax auditing is our newest addition to the business. We have heard the nightmares and have found over 40 years of expertise in auditing current and past tax liabilities, to find what you truly owe and stop the bad tax filings.

Our Outsourced Tax Service is unique as we do the work inside of your system to eliminate the need for creating data connections or running the risk of bad data. We are certified and registered with a PTIN and have Enrolled Agents who are backed up by a CPA. We meet all the requirements to complete your tax filing, engage in your tax strategy, and help set your company up to maximize your tax benefits.

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Our Latest Insights

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  • Call

    (812) 909-6010

  • Email

  • Location

    712 S. Alvord Street
    Evansville, IN  47714

Get In Touch

WEnd is always available for quick consulting, business evaluations, and project management for companies who need to get initiatives across the goal line.

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